Your capability statement can be a valuable business development tool, but it needs to work beyond a printed document. From professional design and clear messaging to making it easy to find, view and share online, there are several ways to maximise the digital impact of your capability statement and make a stronger impression on potential clients and business partners.

Looking for an example of a capability statement? While examples can help you understand the general format and the type of information you might include, a capability statement shouldn't simply be copied from another business. A good capability statement is unique to your company, your capabilities, your experience and the clients or opportunities you are targeting. Here’s what to consider when creating one for your business.

A capability statement is a powerful business tool that summarises your strengths, services, and experience in a clear, compelling format. This guide breaks down the essential elements of an effective capability statement and how to structure it for maximum impact.

A capability statement is usually a one-page document that summarises your business, services, experience, and key strengths. This example shows the typical structure used to clearly communicate value to potential clients and procurement teams.

A strong capability statement can make the difference between blending in and standing out. In this article, we share examples of effective capability statements and explain how professional writing and design can help clearly communicate your strengths, build credibility, and improve your chances of winning work.

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