LINKEDIN FOR BUSINESS

Linkedin Branding and Profile Building for Businesses

From fully built business pages to well-presented staff profiles, we tailor each element to reflect the professionalism of your company and the strengths of your team.

You had me at first scroll.

If your LinkedIn profile, whether it’s yours, your team’s, or your company page, isn’t making the right impression, we can help.

We build LinkedIn profiles and business pages that are clear, approachable, and compelling. So when someone lands on your page, they instantly understand who you are, what you do, and why it matters. The result? Your business builds credibility, your team builds stronger networks, and together you open more doors—to clients, partnerships, and talent.

Because a well-told story doesn't just connect, it converts. We offer this service because we believe that your staff profiles and business page on LinkedIn should work just as hard as the team behind them.

Your LinkedIn business page, reinvented.

LINKEDIN BUSINESS PAGE

We don’t just set up your LinkedIn business page — we take care of every detail. That means adding your official page name and creating a unique LinkedIn public URL. We include your website address, a sharp tagline, and a detailed description that highlights your company’s mission, values, and services.

Your profile photo is set as your company logo for clear brand recognition, while a custom cover photo brings your brand or company culture to life. We also update key info like industry, company size, company type, and year founded.

Finally, we highlight your specialties — the skills and expertise that make your business stand out. Every part is designed to build a professional, complete presence that truly represents your business.

INDIVIDUAL LINKEDIN PROFILE

LinkedIn profiles that open doors.

We create a clean, eye-catching banner that sits at the top of the profile to make a strong first impression. Titles are written clearly to show the individual’s role and expertise. We include links to relevant services and websites so visitors can easily find out more.

We also pick and add featured posts that highlight key updates, achievements, or important content, giving the profile extra depth and credibility.

INDIVIDUAL LINKEDIN PROFILE

Clear.
Confident.
Connected.

We make sure the summary tells the individual’s story in a clear, straightforward way that shows what they’re all about. We check recommendations and endorsements to highlight the skills that matter most. Certifications, courses, projects, and volunteering are organised and updated so they’re easy to find and relevant.

We also update contact details so people can get in touch without any hassle, and tweak settings to help the profile get seen. All these small touches come together to give the individual a polished, professional LinkedIn profile.

What you can expect
Staff LinkedIn Profile

We offer a complete LinkedIn profile writing and optimisation service, tailored to help you present yourself clearly, professionally, and in a way that gets noticed by recruiters, employers, and clients. Here's what we will complete where relevant:

Core profile details

Profile photo – Advice on selecting a professional headshot or arranging updates.
Background banner – A custom-designed image that reflects your field or personal brand.
Name – Ensuring your name is formatted correctly and consistently.
Pronouns – Optional inclusion of gender pronouns if you’d like to display them.
Headline – A concise, well-written summary of your role or expertise.
Current position – Clear job title and description that reflect your work accurately.
Location – Set to help with search results and relevant local opportunities.
Industry – Selecting the most appropriate industry for your work.

Sections we write or improve

About section – A professional summary written in your tone of voice.
Work experience – Clear, well-structured job entries that highlight achievements.
Education – Degrees, qualifications, and where you studied.
Licences and certifications – Any professional credentials, updated and formatted.
Skills – A curated list of relevant skills, with help choosing which to highlight.
Endorsements – Advice on collecting endorsements and presenting them well.
Recommendations – Help sourcing or writing effective references from colleagues or clients.
Volunteer work – Unpaid roles that demonstrate your values or interests.
Projects – Key projects you've worked on, with links and outcomes if relevant.
Honours and awards – Academic or professional achievements.
Courses – Relevant short courses or training programmes.
Publications – Any articles, blogs, or research you’ve written.
Patents – If applicable, a record of patents you’ve been involved in.
Languages – Any additional languages you speak.
Professional organisations – Memberships or committee roles in relevant associations.

Additional enhancements

Custom LinkedIn URL – A clean and professional address for your profile.
Contact information – Making sure the right details are visible and up to date.
Featured content – Highlighting media, documents, or links that show your work.
LinkedIn articles – Guidance or editing support for writing thought leadership pieces.
Post and activity advice – Tips on how to stay active and visible on LinkedIn.

What you can expect
Business LinkedIn Page

Core page setup

Page name – Ensure it matches your brand and is easy to find.
Profile image – Upload a clear, high-quality company logo.
Cover image – A custom banner that reflects your brand, values, or services.
Tagline – A concise line that summarises what your company does.
Overview or about section – Professionally written summary including who you are, what you offer, and who you help.
Website link – Direct visitors to your website from your LinkedIn page.
Industry – Selection of the most relevant business category.
Company size – Accurately reflect the size of your team.
Headquarters location – Include your main office or operating location.
Year founded – Show your history and experience.
Specialties – A list of your main services or areas of focus.
Custom LinkedIn URL – A clean, professional link to your company page.

Content and engagement

Content plan – Strategy for regular, consistent posting that suits your brand voice.
Post writing and design – Professionally written updates with branded graphics.
Featured content – Highlight key posts, articles, or announcements.
Showcase pages – Create pages for specific products, services, or campaigns.
Hashtag strategy – Use relevant hashtags to expand reach.
Pinned posts – Feature priority content at the top of your page.

PRICING

Transparent Pricing. Tailored Service. No Surprises.

At Client Centric, our fees for developing LinkedIn business pages and staff profiles are clear, competitive, and reflective of the quality and detail we put into every project.

Whether you need a standout company page or polished, professional profiles for your team, we offer tailored solutions to suit your needs and budget.

View pricing

CASE STUDY

How we helped CAT Air turn their LinkedIn presence into a professional powerhouse.

The Solution

We approached the revamp with a two-fold strategy—rebuild the brand presence through the company page and elevate the director’s profile to reflect leadership, expertise, and credibility.

1. LinkedIn Business Page Revamp
We restructured CAT Air’s LinkedIn page from the ground up, rewriting the About section with strong, benefit-driven language tailored to their target audience. We introduced consistent brand visuals, a clean header image, and incorporated strategic keywords to support search visibility and relevance. Services, specialisations, and contact information were clearly defined—creating a page that’s not only professional but purposeful.

2. Director Profile Overhaul
The company director’s LinkedIn profile was reworked to be more than just a digital résumé. We crafted a compelling summary that told the story behind CAT Air, highlighted leadership philosophy, and positioned the director as a knowledgeable industry voice. Experience entries were updated to better showcase outcomes and contributions, while banner imagery and profile photo alignment gave the page a polished, personal touch.

3. Launch Content to Build Momentum
To give CAT Air immediate traction, we created and published two tailored LinkedIn posts:

The first introduced the new-look CAT Air brand on LinkedIn, with a concise message about the company’s capabilities and a fresh visual identity.
The second post spotlighted the director’s personal journey in the industry, reinforcing trust and authenticity—an important foundation for long-term engagement.

The Outcome

The updated presence positioned CAT Air as a modern, credible player in a highly specialised industry. With a polished brand image, an authoritative voice, and a strategic content starting point, they now have a LinkedIn platform ready to build leads, connections, and brand recognition.