
LINKEDIN PROFILES
LINKEDIN PROFILE WRITING
Make your LinkedIn profile work harder for you.
Your LinkedIn profile should do more than list your experience — it should clearly show who you are, what you do, and the value you bring.
We’ve spent years helping professionals improve their LinkedIn profiles so they’re easier to understand, more professional, and better aligned with the opportunities they’re looking for. From your headline and About section to your work history, skills, and overall profile structure, we make sure your experience is presented in a way that gets the right attention.
The result? A polished LinkedIn profile that feels like you, communicates your value clearly, and helps recruiters, employers, and potential connections quickly understand what you have to offer. Get your LinkedIn profile professionally written and revamped. Serving clients across Australia, including Canberra, Melbourne, Brisbane, Perth, Adelaide, Sydney, and Darwin.
Why we offer this service
We offer this service because many people have the experience and skills they need, but their LinkedIn profile doesn’t show it clearly. Your profile is often one of the first things a recruiter, employer, or professional contact sees. If your experience is poorly explained, too brief, or difficult to follow, it can be hard for people to understand what you actually do and what you could bring to a role.


What's involved
Every part of your LinkedIn profile is reviewed and rewritten to reflect your experience, strengths, career goals, and the type of opportunities you’re looking for.
We work through the key sections of your profile, including:
-
Headline: Clearly communicate what you do, your professional strengths, and the direction you’re heading.
-
About section: Create a clear introduction that brings together your experience, skills, career background, and professional goals.
-
Work experience: Rewrite your roles to clearly explain your responsibilities, skills, contributions, and achievements — rather than simply listing your duties.
-
Education: Present your qualifications and relevant education in a clear and professional way.
-
Skills: Identify and highlight the skills that are most relevant to your experience and career direction.
-
Overall profile structure: Make sure each section works together, is easy to read, and tells a consistent professional story.
We also focus on making the writing clear, natural, and easy to understand. We avoid unnecessary jargon and exaggerated claims, while making sure the things that set you apart are actually visible.
The end result is a LinkedIn profile that accurately represents your experience, clearly communicates your strengths, and makes it easier for recruiters, employers, and professional contacts to understand what you have to offer.
Feedback we've received
"Thanks so much for a great job on my LinkedIn Profile. Very happy with the end result and your professionalism at all times. Thanks again for a wonderful job. I would highly recommend you to my family and friends"
Joceyln, Administration
"Everything looks fantastic, thank you so much for your efforts. I really appreciate the time you have taken to ensure my profile accurately reflects my personal brand and will be sure to recommend your service within my network."
John, Management
What we'll update
Core profile details
-
Profile photo – Advice on selecting a professional headshot or arranging updates.
-
Background banner – A custom-designed image that reflects your field or personal brand.
-
Name – Ensuring your name is formatted correctly and consistently.
-
Pronouns – Optional inclusion of gender pronouns if you’d like to display them.
-
Headline – A concise, well-written summary of your role or expertise.
-
Current position – Clear job title and description that reflect your work accurately.
-
Location – Set to help with search results and relevant local opportunities.
-
Industry – Selecting the most appropriate industry for your work.
Sections we write or improve
-
About section – A professional summary written in your tone of voice.
-
Work experience – Clear, well-structured job entries that highlight achievements.
-
Education – Degrees, qualifications, and where you studied.
-
Licences and certifications – Any professional credentials, updated and formatted.
-
Skills – A curated list of relevant skills, with help choosing which to highlight.
-
Endorsements – Advice on collecting endorsements and presenting them well.
-
Recommendations – Help sourcing or writing effective references from colleagues or clients.
-
Volunteer work – Unpaid roles that demonstrate your values or interests.
-
Projects – Key projects you've worked on, with links and outcomes if relevant.
-
Honours and awards – Academic or professional achievements.
-
Courses – Relevant short courses or training programmes.
-
Publications – Any articles, blogs, or research you’ve written.
-
Patents – If applicable, a record of patents you’ve been involved in.
-
Languages – Any additional languages you speak.
-
Professional organisations – Memberships or committee roles in relevant associations.
Additional enhancements
-
Custom LinkedIn URL – A clean and professional address for your profile.
-
Contact information – Making sure the right details are visible and up to date.
-
Featured content – Highlighting media, documents, or links that show your work.
-
LinkedIn articles – Guidance or editing support for writing thought leadership pieces.
-
Post and activity advice – Tips on how to stay active and visible on LinkedIn.
How long it will take
We usually need up to 2 business days to complete your LinkedIn profile revamp. This gives us enough time to carefully update each section and make sure your profile looks polished and professional.
What we need from you
To get started, we’ll need:
-
A copy of your current resume so we can understand your experience, skills, and career history.
-
Your LinkedIn login details so we can make the updates directly to your profile.
-
A short questionnaire that we’ll email to you. This helps us understand your career goals, achievements, strengths, and the type of roles or opportunities you’re targeting.
Your privacy and security
We understand that your LinkedIn account contains personal and professional information, so we take your privacy seriously.
-
Your login details are kept confidential and secure while we work on your profile.
-
We’ll set your LinkedIn profile to private mode while making the updates, so changes aren’t visible while the profile is being worked on.
-
Once the profile has been completed, you’ll have the opportunity to review and approve the changes before anything is made live.
-
After your approval, we’ll update the profile, log out of your account, and return your profile to public mode.
-
For your security, we recommend changing your LinkedIn password once the work is complete.
The process
1. Get in touch
Tell us about your requirements, career goals, and what you’d like to achieve with your LinkedIn profile.
2. Share your resume and LinkedIn access
Provide us with your current resume and LinkedIn login details so we can understand your experience and review your existing profile.
3. Answer our questions
We’ll send you a tailored set of questions to gather additional information about your experience, achievements, skills, and career goals. Simply reply with your answers.
4. We prepare your content
Based on the information you provide, we’ll professionally write your LinkedIn content and present it to you in a Microsoft Word document for your review.
5. Review and approve the changes
We’ll provide a separate Microsoft Word document outlining the recommended profile changes. Review everything and provide your approval or feedback before anything is published.
6. We update your LinkedIn profile
Once you approve the changes, we’ll log in and publish the agreed updates to your LinkedIn profile.
