As video technology reshaped recruitment across Australia, we were featured in The West Australian discussing the rapid rise of Skype and video interviews in the hiring process.

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In the 2019 article “Lights, Camera, Interview,” our Director, Rachel Green, explained how interview formats vary widely depending on the role, organisation and location of candidates — but one trend was clear: video interviewing was becoming a powerful first stage in recruitment, particularly for rural, interstate and overseas applicants.

 

The piece explored the difference between Skype interviews — where candidates see the interviewer — and pre-recorded video interviews, where they often don’t. It also highlighted practical strategies for candidates, including:

• Creating a professional, distraction-free environment

• Managing lighting and sound for clarity and impact

• Testing technology well in advance

• Dressing professionally — even for virtual settings

• Practising responses out loud to build confidence and presence

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Above all, the message was simple: treat every video interview as seriously as a face-to-face meeting. Professionalism, preparation and presence still matter — perhaps more than ever.