One Strong Job Application Beats a Dozen Rushed Ones
- Matthew Coppola
- 11 minutes ago
- 2 min read
When you’re job hunting, especially in a competitive market, it’s tempting to apply for as many roles as possible in one go.
A scattergun approach might feel productive — more applications, more chances, right? Unfortunately, it’s rarely that simple.
In reality, you’re far better off putting your time and energy into applying for one role properly than firing off dozens of generic applications. Here’s why.
First impressions count
Recruiters and hiring managers can spot a generic application a mile off.
If your cover letter reads like it’s been copied and pasted, or your CV doesn’t clearly show how your skills align with the job, it’s likely to land in the “no” pile pretty quickly — no matter how qualified you might be.

A well-crafted, tailored application shows that you’ve read the job ad carefully, understood the role, and taken the time to present yourself as a serious candidate. That attention to detail sets you apart.
Tailoring works
Each job is different — even when the titles sound the same. Employers are looking for someone who not only has the right experience, but also aligns with their values, culture, and priorities.
Tailoring your resume and cover letter to highlight the most relevant aspects of your background helps make that connection clear.
This might mean reordering your CV to emphasise specific roles, using language that mirrors the job ad, or drawing attention to particular projects or outcomes. It takes more time, but it pays off.
You’ll make a stronger impact
A single, high-quality application is more likely to get you noticed than ten half-hearted ones.
When you put the effort into one role, your confidence, professionalism and genuine interest come through. That can be the difference between getting an interview and being overlooked.
You won’t burn out as quickly
Job searching can be emotionally draining. Sending out a high volume of applications and hearing nothing back is frustrating and disheartening.
Focusing on fewer, better applications helps you maintain motivation and keeps the process manageable. You’ll also learn more from each one — what worked, what didn’t — so you can improve as you go.
In summary
Less really is more when it comes to job applications. Take the time to research the role, understand the organisation, and tailor your documents accordingly.
You’ll stand out more, feel more in control, and ultimately, have a better chance of landing the right job — not just any job.
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