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How to Create a Capability Statement With No Past Performance

  • Writer: Matthew Coppola
    Matthew Coppola
  • May 22
  • 2 min read
Capability statment engineering
Even if your company is just starting, or well established for many years, a capability statement is worth having.

One of the most common concerns among start-ups or newly registered businesses is this: "How can I write a capability statement if I don’t have any past projects or clients?"


The good news? You absolutely can. And many businesses have successfully done so.


Focus on What You Do Have


Even if you haven’t completed any projects yet, there are still plenty of things you can include in a great capability statement, and some of these include:


  • Your qualifications, licences and registrations

  • Tools, equipment or software you use

  • Your approach to customer service or problem-solving

  • Industry knowledge and insights

  • Any subcontracting experience or prior employment (even if under a different company)


A well-written statement can highlight your potential, preparedness, and professionalism.


Start Small and Grow


At Client Centric, we often provide suggestions and guidance to new businesses to begin with a smaller, four-page capability statement. This format allows you to:


  • Introduce yourself to potential clients

  • Demonstrate readiness

  • Leave room to expand as you gain experience


Once you build a portfolio of work, our team can help you revise and upgrade the document to reflect your growing track record.


How Client Centric Helps


We guide clients through the whole capability statement process, even offering it as a workshop service, helping draw out the best information available and present it in a way that makes an impact.


  • We consult with you directly

  • We highlight your strengths and professional background

  • We craft language that is confident but realistic

  • We design it to look modern and trustworthy


If you’re just getting started, it pays to invest in your professional image from the get-go.


Disclaimer: This article is for informational purposes only. For help creating a capability statement tailored to your situation, contact Client Centric – we’ll guide you every step of the way.


 
 
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