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  • Writer's pictureMatthew Coppola

The Art of Writing a Compelling Cover Letter


While your resume provides a snapshot of your qualifications, your cover letter is your opportunity to showcase your personality, enthusiasm, and how you align with the company's culture. Here's how to write a compelling cover letter that grabs the hiring manager's attention:

  1. Research the Company: Before you start writing, research the company's values, mission, and recent achievements. Incorporate this information into your cover letter to demonstrate your genuine interest in the organization.

  2. Address the Hiring Manager: Whenever possible, address your cover letter to a specific person rather than using a generic salutation. This shows that you've taken the time to learn about the company's team.

  3. Tell Your Story: Use the cover letter to tell a concise story about your professional journey. Highlight experiences that make you a strong fit for the role and provide context for your passion and motivation.

  4. Connect with the Job Description: Draw clear connections between your skills and experiences and the requirements outlined in the job description. Use specific examples to show how you've demonstrated these skills in the past.

  5. Show Cultural Fit: Emphasize how your values align with the company's culture. Share experiences that demonstrate your ability to work collaboratively, adapt to change, and contribute positively to the workplace.

  6. Explain Employment Gaps (If Necessary): If you have gaps in your employment history, address them briefly and positively. Focus on any activities or skills you developed during those periods that are relevant to the job.

  7. Keep it Concise: A cover letter should be concise and to the point. Aim for around three paragraphs, and make sure each sentence adds value to your application.

  8. Express Enthusiasm: Conclude your cover letter by expressing your enthusiasm for the opportunity to join the company. Mention that you look forward to the possibility of discussing how you can contribute to their success.

  9. Proofread and Edit: Just like your resume, your cover letter should be error-free. Proofread carefully, and consider seeking feedback from a trusted friend or colleague.

A well-crafted cover letter complements your resume and gives employers a glimpse into your personality and motivations. Use it to stand out and make a lasting impression on hiring managers.

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