• Matthew Coppola

How Long Should A Capability Statement Be?

#capabilitystatement #clientcentric #marketing #business #advertising


Have you been asked to provide a capability statement?


If so, you're not alone. When a company is in the process of submitting a tender or trying to acquire new business, they are often asked to provide a capability statement that outlines who they are, what they do and why do business with them.


It's like a CV for a business, only commercially focused and tailored for a commercial audience.


Here at ClientCentric, the capability statements that we write and design are at a minimum 4-pages long. Most of the statements that we create are around 10 pages. But every company and organisation is different. The length of a capability statement is really dependent on the needs of the business.


The most important thing to remember when creating a capability statement is consider who your audience is and what you want them to know and learn.


We specialise in writing content and designing capability statements, so feel free to get in touch with the team at ClientCentric today.


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